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BMH Equipment

Driving B2B Growth Through Strategic Digital Marketing and Communication

Yuvabe Studios helped BMH Equipment strengthen its B2B digital presence through social media marketing, newsletter design, and website enhancements that improved visibility, engagement, and lead nurturing for industrial buyers.

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What We Did

Social Media Marketing
Newsletter Design
Website Maintenance
Custom Illustration

Project Context

BMH Equipment is a global leader in industrial storage and caster solutions with over 40 years of expertise. While the company had strong technical credibility, it needed a clear and consistent digital communication strategy to better connect with B2B audiences and highlight its focus on ergonomics, safety, and efficiency.

Our Approach

Yuvabe Studios developed a B2B-focused digital strategy that translated BMH's technical expertise into accessible, engaging content. By aligning social media, newsletters, and website visuals, we helped reinforce brand authority and support long-term customer relationships.

● Take a look at these Newsletter for BMH

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Process & Key Points:

  • Social Media Marketing: Created a structured B2B content strategy and visual guidelines to highlight product innovation, industry expertise, and practical use cases for industrial buyers.
  • Newsletter Strategy: Designed a custom HubSpot newsletter template to support regular communication, client education, and lead nurturing across BMH’s B2B network.
  • Website & Visual Enhancements: Developed bespoke illustrations and implemented ongoing website updates to ensure a modern, professional, and user-friendly digital experience aligned with BMH’s brand identity.

● Check out some highlights from the campaign

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Challenges & Wins:

  • Challenge: Conducting in-depth research in the industrial storage and caster market to define the right B2B personas, competitive positioning, and content direction.
  • Win: Delivered a cohesive digital presence where newsletters and social media campaigns generated strong engagement and positive client feedback—reinforcing BMH Equipment’s position as a trusted and innovative leader in industrial solutions.
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● Watch the testimonial video from Jack Alexander, CEO of BMH Equipment Inc., sharing his experience.

Like What You See?

Let’s Make It Happen.